<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Adams Street Consulting]]></title><description><![CDATA[Adams Street Consulting]]></description><link>https://www.adamsstreetllc.com/insights</link><generator>RSS for Node</generator><lastBuildDate>Sat, 12 Sep 2026 01:50:36 GMT</lastBuildDate><atom:link href="https://www.adamsstreetllc.com/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[LCMC Creative Campaigns: Putting People at the Center]]></title><description><![CDATA[Great healthcare marketing starts with understanding people, not simply promoting services. For LCMC Health, creative campaigns brought the new brand to life by connecting healthcare to real human needs.]]></description><link>https://www.adamsstreetllc.com/post/lcmc-creative-campaigns</link><guid isPermaLink="false">6a9f63855bf065f25f4d7662</guid><category><![CDATA[Marketing & Communications]]></category><pubDate>Tue, 08 Sep 2026 01:26:36 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8450bb_78b1923e47574bf78bce3f5c526b93ed~mv2.png/v1/fit/w_1000,h_989,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Rachel Adams</dc:creator></item><item><title><![CDATA[LCMC Brand &#38; People: Building a Health System People Believe In]]></title><description><![CDATA[When LCMC Health was formed, five hospitals came together with different missions, values, and visual identities. The challenge was to create one unified brand without losing the heritage of the organizations that came before it.]]></description><link>https://www.adamsstreetllc.com/post/lcmc-brand</link><guid isPermaLink="false">6a9eef00b373966c3b5e13c1</guid><category><![CDATA[Brand Strategy]]></category><category><![CDATA[Marketing & Communications]]></category><pubDate>Tue, 08 Sep 2026 01:16:44 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8450bb_94ccc3000120404ea30045146a3b95e9~mv2.png/v1/fit/w_1000,h_989,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Rachel Adams</dc:creator></item><item><title><![CDATA[LCMC Consumer &#38; Employee Experience: Turning Experience Into Growth]]></title><description><![CDATA[LCMC Health created a cross-functional Experience Team to connect brand, culture, operations, and the experiences of consumers, patients, and employees. Data and journey mapping helped identify opportunities to improve the employee and candidate experience. One major focus was nurse recruitment, where a digital-first candidate journey replaced fragmented processes.]]></description><link>https://www.adamsstreetllc.com/post/lcmc-consumer-employee-experience</link><guid isPermaLink="false">6a9ee907b373966c3b5e0742</guid><category><![CDATA[Experience Design]]></category><category><![CDATA[Team & Capacity Building]]></category><pubDate>Mon, 07 Sep 2026 16:42:15 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8450bb_df6ba740822b4d359634820649a5ad19~mv2.png/v1/fit/w_1000,h_989,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Rachel Adams</dc:creator></item><item><title><![CDATA[Louisiana SPCA - Interim Leadership, Digital Strategy, Growth, &#38; Philanthropy]]></title><description><![CDATA[2025-2026 Adams Street partnered with the Louisiana SPCA (Society for the Prevention of Cruelty to Animals) during a critical transition, providing interim leadership, digital strategy, revenue growth, and philanthropy advancement. Browse the Executive Summary below:]]></description><link>https://www.adamsstreetllc.com/post/lspca</link><guid isPermaLink="false">6a867288360e55e6c7039e19</guid><category><![CDATA[Brand Strategy]]></category><category><![CDATA[Leadership]]></category><category><![CDATA[Marketing & Communications]]></category><pubDate>Thu, 20 Aug 2026 03:30:41 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8450bb_01b786a4536f403b94a29cebc69077a7~mv2.png/v1/fit/w_800,h_600,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Rachel Adams</dc:creator></item><item><title><![CDATA[Marketing Through the Messy Middle of Mergers and Integrations]]></title><description><![CDATA[Touch Point Podcast | Touch Point Media | July 2026 Reed Smith and Chris Boyer walk through why systems pursue scale, what the deal model captures well and the parts it tends to leave out, the patient experience, brand and digital continuity that rarely get their own line in the financial plan. Then they are joined by their guest expert, Christine Albert. She has led marketing and experience through multiple integrations as a chief marketing and experience officer, and she calls this stretch...]]></description><link>https://www.adamsstreetllc.com/post/marketing-through-the-messy-middle-of-mergers-and-integrations</link><guid isPermaLink="false">6a86642a6c395e7dcc3a3d9d</guid><category><![CDATA[Marketing & Communications]]></category><category><![CDATA[Expert Advice]]></category><pubDate>Thu, 20 Aug 2026 02:23:01 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8450bb_77093cd1af464ec89a1e3f58e953bf3f~mv2.png/v1/fit/w_500,h_500,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Rachel Adams</dc:creator></item><item><title><![CDATA[The Biggest Trends Shaping Digital Strategy Today]]></title><description><![CDATA[Touch Point Podcast | Touch Point Media | November 15, 2025 Recorded on-site at the 2025 HealthCare Internet Conference (HCIC) in Las Vegas, host Chris Boyer sat down with consulting experts Cynthia Newton, Therese Lockemy, and Christine Albert to discuss the biggest trends shaping healthcare marketing and digital strategy today. Together, they explore how health systems are navigating rapid change—balancing technology innovation with real-world challenges of collaboration, governance, and...]]></description><link>https://www.adamsstreetllc.com/post/the-biggest-trends-shaping-digital-strategy-today</link><guid isPermaLink="false">6a8662aa360e55e6c7037964</guid><category><![CDATA[Marketing & Communications]]></category><pubDate>Thu, 20 Aug 2026 02:18:44 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8450bb_77093cd1af464ec89a1e3f58e953bf3f~mv2.png/v1/fit/w_500,h_500,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Rachel Adams</dc:creator></item><item><title><![CDATA[The Modern CXO's View on Consumer Innovation]]></title><description><![CDATA[Healthcare Rap Podcast | January 16, 2024 Christine Albert shares how consumer-centered leadership brings brands to life, why marketers are in the sweet spot to translate consumer initiatives to business leaders, and how to connect the dots between brand, culture, and experience to create people-centered leadership.]]></description><link>https://www.adamsstreetllc.com/post/the-modern-cxo-s-view-on-consumer-innovation</link><guid isPermaLink="false">6a8661c3e087e30b37e58dce</guid><category><![CDATA[Leadership]]></category><category><![CDATA[Experience Design]]></category><pubDate>Thu, 20 Aug 2026 02:12:31 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8450bb_55e2fce29cef4ec4ad235bd2be8caf38~mv2.jpeg/v1/fit/w_225,h_225,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Rachel Adams</dc:creator></item><item><title><![CDATA[Key Issues Shaping Healthcare]]></title><description><![CDATA[Becker’s Hospital Review Podcast | February 13, 2024 Join Laura Dyrda from Becker’s Healthcare as she speaks with Christine Albert, delving into the key issues shaping healthcare in 2024. Link to Becker's Hospital Review Podcast: https://www.beckershospitalreview.com/podcasts/podcasts-beckers-hospital-review/christine-albert-chief-experience-officer-at-lcmc-health-130905551/]]></description><link>https://www.adamsstreetllc.com/post/key-issues-shaping-healthcare</link><guid isPermaLink="false">6a8626bfc6c8f2fd385f2749</guid><category><![CDATA[Leadership]]></category><category><![CDATA[Expert Advice]]></category><pubDate>Thu, 20 Aug 2026 02:00:19 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8450bb_9915cb4e035d42afb4caf950024262fe~mv2.png/v1/fit/w_600,h_600,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Rachel Adams</dc:creator></item><item><title><![CDATA[Experience design: How to create impactful, on-brand, and extraordinary moments in your spaces]]></title><description><![CDATA[2022 Join Monigle &#38; Christine Albert as they dig into the important sensorial attributes that drive consumer decision-making and how you can leverage these attributes to create a distinct and differentiated brand experience in physical spaces. Visit Monigle's website to download the full presentation: https://www.monigle.com/webinar/experience-design-at-lcmc-health/]]></description><link>https://www.adamsstreetllc.com/post/experience-design-how-to-create-impactful-on-brand-and-extraordinary-moments-in-your-spaces</link><guid isPermaLink="false">6a862339c6c8f2fd385f1de9</guid><category><![CDATA[Experience Design]]></category><pubDate>Wed, 19 Aug 2026 21:51:23 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8450bb_9c86592fff8542d383a097d8a7ec6f46~mv2.png/v1/fit/w_600,h_600,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Rachel Adams</dc:creator></item><item><title><![CDATA[WriterGirl - Insights from a Chief Experience Officer - Tips in Ten Minutes]]></title><description><![CDATA[WG Content | September 5, 2023 Discover the secrets of creating a compelling employee value proposition as Christine Albert, Chief Experience Officer of LCMC Health, shares her insights and experiences. On this WriterGirl podcast, Christine provides valuable tips on getting buy-in for your initiatives and offers a tactical example that can transform your healthcare organization. You'll also learn how to connect brand, culture and experience to drive results.]]></description><link>https://www.adamsstreetllc.com/post/writergirl-insights-from-a-chief-experience-officer-tips-in-ten-minutes</link><guid isPermaLink="false">6a862100caaf7c509e20c94d</guid><category><![CDATA[Team & Capacity Building]]></category><category><![CDATA[Experience Design]]></category><pubDate>Wed, 19 Aug 2026 21:35:43 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8450bb_a3842559b19645ee99c95418bc3518cb~mv2.png/v1/fit/w_600,h_600,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Rachel Adams</dc:creator></item><item><title><![CDATA[Hello Healthcare: Putting Your Data To Work, ft. Christine Albert]]></title><description><![CDATA[Actium Health - Hello Health Podcast | January 31, 2024 Are you getting everything you need out of your data as a healthcare leader? Join host Alan Tam as he explores the changing landscape of patient experience with Christine Albert, Chief Experience Officer at LCMC Health. Christine takes us behind the scenes to dissect the secret weapon of healthcare – putting your data to work. Discover: Why healthcare marketing is evolving – are you working for your insights, or are your insights working...]]></description><link>https://www.adamsstreetllc.com/post/hello-healthcare-putting-your-data-to-work-ft-christine-albert</link><guid isPermaLink="false">6a861aa49dcbf56432d4c9b3</guid><category><![CDATA[Marketing & Communications]]></category><pubDate>Wed, 19 Aug 2026 21:08:32 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8450bb_5688250d814e4fce9f66c051e08cbabf~mv2.jpeg/v1/fit/w_447,h_447,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Rachel Adams</dc:creator></item><item><title><![CDATA[The Performance Prescription Episode #22 - Christine Albert on How Experience Fuels Patient Growth]]></title><description><![CDATA[The Performance Prescription | July 15, 2026 This conversation with Target Continuum's The Performance Prescription covers experience design, operational alignment, provider accessibility, and how healthcare marketers can drive meaningful business outcomes by thinking beyond campaigns. Target Continuum's Takeaways: Sustainable healthcare growth comes from a combination of acquisition, retention, and patient progression rather than focusing exclusively on new patient volume. Many organizations...]]></description><link>https://www.adamsstreetllc.com/post/target-continuum-episode-22-christine-albert-on-how-experience-fuels-patient-growth</link><guid isPermaLink="false">6a860af257720c802c162d19</guid><category><![CDATA[Experience Design]]></category><category><![CDATA[Expert Advice]]></category><pubDate>Wed, 19 Aug 2026 20:11:05 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8450bb_7fda827fce1a4c2b82865cefa7682beb~mv2.jpeg/v1/fit/w_640,h_640,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Rachel Adams</dc:creator></item><item><title><![CDATA[Brand Strategy for North Oaks Health System]]></title><description><![CDATA[Our objective with this project was to elevate and reimagine the North Oaks brand to honor its legacy, amplify its impact, and chart a bold path that builds on past investments while shaping the future. The strategy builds on years of investment and creates a more unified, contemporary brand that reflects where North Oaks is today, and where it’s headed next. The brand strategy extends well beyond a logo, into printed collateral, on-site signage, website presence, and employee apparel. The...]]></description><link>https://www.adamsstreetllc.com/post/north-oaks-health</link><guid isPermaLink="false">6a85e46957720c802c15d5d0</guid><category><![CDATA[Brand Strategy]]></category><pubDate>Wed, 19 Aug 2026 17:22:41 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8450bb_253efa23a4824a81b56a5165b0e553dc~mv2.png/v1/fit/w_800,h_600,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Rachel Adams</dc:creator></item><item><title><![CDATA[Brand Identity for Luminous Nutrition Collective]]></title><description><![CDATA[For Luminous Nutrition Collective, the brand identity was built around a simple idea: the light within. Founded by dietitians Liz Cabrera and Caroline Cerise, Luminous Nutrition Collective brings clinical nutrition expertise together with compassionate, personalized care. Their brand needed to communicate both sides of that experience, credible and knowledgeable, but also warm, human, and hopeful. The resulting identity gives their concierge nutrition practice a visual language rooted in...]]></description><link>https://www.adamsstreetllc.com/post/luminous-nutrition-collective</link><guid isPermaLink="false">6a85d8382e188f43fdf486eb</guid><category><![CDATA[Brand Strategy]]></category><pubDate>Wed, 19 Aug 2026 17:02:47 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8450bb_3ede1ee3c30d4c938054fe14e61bdeae~mv2.png/v1/fit/w_800,h_600,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Rachel Adams</dc:creator></item></channel></rss>